The advertisement showcases Friendship-Edison Collegiate AcademyÂs newest addition, an early college program that allows students to take 60 credit hours of courses Â the equivalent of an associateÂs degree Â while theyÂre still in high school.
Charter schools have to advertise, Richmond said, because students are not assigned by district to attend, as they are in regular public schools.
ÂThe only way they get people is by marketing,Â he said.
And to stay afloat, the schools need students.
Monday, March 20, 2006
Charter commercials coming to a TV near you
If you subscribe to a cable system that has WJLA's News Channel 8 in its lineup you may have seen some 30 second spots for the Friendship-Edison Public Charter School.